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Signage updates underway at King's Daughters

Signage updates underway at King's Daughters

King’s Daughters is updating its exterior campus signage to better aid patients coming to the Ashland campus. The updates are part of the medical center’s 2012 Master Facility Plan. Beginning phases of the plan now are being implemented, with two parts already underway.

Temporary color-coded flags were installed earlier in the spring at all building entrances, along with names and number designations. This phase is designed to refine the sign program in guiding patients and families to the correct building and entrance on campus. The goal is to help alleviate confusion, reduce late and missed appointments, and ease customer frustration. Once the plan is refined, permanent color-coded towers will be installed throughout the campus.

President/CEO Kristie Whitlatch says she is very encouraged with the results so far. “We know coming to the hospital can be stressful for everyone,” Whitlatch said. “Our goal is to make it as simple as possible for our patients and visitors to find the entrance closest to the services they need, to navigate inside the building easily, and to leave at the end of their visit without becoming lost.”

King’s Daughters also is changing the name of a key building. The Heart & Vascular Center opened in May 2006 as a three-story building dedicated to heart and vascular care. Today, it is a six-story building and has become the cornerstone of the campus and is home to:

  • the majority of inpatient medical and surgical units, including oncology and orthopedics
  • outpatient testing, pre-admission testing (PAT), and the Coumadin clinic
  • an expansive inpatient pharmacy

To better reflect these many services, the building has been renamed the Parkview Patient Tower. “We are excited to be able to make these investments in our infrastructure that will improve the patient experience and support the continued growth and success of King’s Daughters,” Whitlatch said.

Local sign crews are installing the new signage on the Parkview Patient Tower this week. In the coming weeks the interior and exterior signage will begin to change as well to reflect the new name and the color-coding. Phase three will include parking lot and Parkview Patient Tower lobby upgrades.

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